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As the bee expects nectar 
From each flower it visits, 
So too does the buyer 
With expectations of your solution.

Each sale is built on  a foundation of
Understanding the  urgency
Learning the real need
Delving into desires
Framing the budget
Building trust and confidence 
that you can deliver.

By learning the yearning 
And selling by not telling 
The seller connects with the buyer
To  find common ground

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International Business Consultant

What is the Tao Te Ching of Sales?

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