Universal Principles For Selling Professionals
Enter each sale as a blank canvas
Paint what the prospect sees.
Some clients see their desires clearly
While others have blurred vision.
Remain patient with all.
Some buyers are honest
while others are working some angle.
The Master Seller continues with good humor,
Treating their clients as a parent would a child,
They guide according to their needs.
Over time the prospects become customers.
Mindful of your dress
Choose your dinnerware carefully.
When making your pitch
Spoon feed the details slowly.
Table any issues
You can’t address to completion.
Cut your pitch
Into bite size amounts.
Be careful not to have the horse
Follow the ala carte.
And when you come to a fork in the conversation,
Pick it up
Lest the listener gets bored.
What is black
and white
and red all over?
The Tao Te Ching of Sales
Bearing gifts of amusement
Brightening the buyers day
Finding common absurdities in life,
The Master Seller
Generates trust with fun.
Knowing your product is intelligence
Knowing your market is true wisdom
Mastering selling is strength
Mastering yourself is true power.
Tenacity, Patience, Focus,
Discipline and Confidence,
Empathetic with Humor
These are the keys
to true power.
The Tao Te Ching of Sales 